The Neon Museum formed in 1996, a wise partnership between the City and the Allied Arts Council of Southern Nevada. makeover (we saw a revived Aladdin's Magic Lamp, a giant high-heeled shoe, and a looming cowboy on horseback). Some were restored and installed during the big Fremont St. It was an unofficial roadside attraction the business still operated making and maintaining signs. In the 1990s we'd visited the YESCO Boneyard, a huge industrial storage lot where old signs were piled. Other "clubs" (code word for gambling casino) quickly joined the neon rush, as downtown lit up with after-dark leisure. The Young Electric Sign Company (YESCO) opened a branch in Las Vegas in 1932 and made a bigger neon sign for the Boulder Club. A rival down the street soon erected a sign four feet taller. Small neon signs first appeared at Vegas businesses in the late 1920s the Boulder Club had a 12-ft. That's what's happening at the Neon Sign Museum, where Boneyard guides leave visitors aglow in history and trivia about commerce, advertising, crime syndicates, atom bombs, and bad luck.ĭuring its rise in the 1930s-60s, Las Vegas was ground zero for neon signs. A caring preservationist can rescue and revive a vintage sign, a docent gives it context, and then adoring fans visit and snap pictures for Instagram love. Neon Museum - The BoneyardĬan the history of a town be told through its old neon signs? Sure - as long as the town we're talking about is Las Vegas.ĭead electric signs, once dismissed as the sad remains of businesses gone belly up, have found a new life as art. Working neon sign from the La Concha Motel.
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